F1 will no longer feature female models – Grid Girls – in the pits. Women won’t be in the cars, either. That tradition stays. Says Sean Bratches, managing director of commercial operations:
“While the practice of employing grid girls has been a staple of Formula 1 grands prix for decades, we feel this custom does not resonate with our brand values and clearly is at odds with modern day societal norms.
“We don’t believe the practice is appropriate or relevant to Formula 1 and its fans, old and new, across the world.”
“It’s upsetting and I’m rather disgusted that F1 have given in to the minority to be politically correct…. I know the grid girls are there to look pretty when they’re out on the grid but my role was interacting with the crowd and we were there as an advertisement for the sponsors. We love doing it we don’t want it taken away from us.”